Fractional Finance wanted an eye-catching and memorable video to explain the benefits of their innovative approach to helping anyone seeking to get on the property ladder to put in place the funds they need to buy their dream home.
Fractional wanted the video to immediately engage the viewer, with a simple-to-follow explanation of how the product is designed to work.
Mortgage lenders typically advance between 70% to 80% of the Home Report value, so there’s often a shortfall if you haven’t saved enough capital.
The government’s Help to Buy Scheme is really helpful and can fill 20% of the cost, but not the last 5%. There always a small piece missing which can frustrate many home buyers.
Fractional Finance fills this gap. They advance a Home Deposit Loan of around 5% of the property value over a 10 year term loan.